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Narrow Loss; Movement Victory!

Statement on Election Results from the California Right to Know Campaign

LA_City_Council_2.jpgYesterday, we showed that there is a food movement in the United States, and it is strong, vibrant and too powerful to stop. We always knew we were the underdogs, and the underdogs nearly took the day. Dirty money and dirty tactics may have won this skirmish, but they will not win the war.

Today, we are more than 4 million votes closer to knowing what’s in our food than when we started. This is a victory and a giant step forward. We are proud of our broad coalition of moms and dads, farmers, nurses, environmentalists, faith and labor leaders who did so much with so few resources to bring us to this point, and we will carry forward.

These results are also a reminder of the corrupting influence of huge multinational corporations on our electoral process. The world’s leading pesticide and junk food companies outspent Yes on 37 by more than 5 to 1, and beginning on October 1, spent about a million dollars a day on a hailstorm of false claims, misrepresentations and fear mongering over five simple words on a label. In the end, they spent enough money to hide the truth from the majority of voters. The food manufacturers are on the wrong side of history; they should not fight their customers, but join them.       

Honk_wave-redlands.jpgToday is not the end of our campaign to secure our fundamental right to know what’s in our food. It is a strong beginning, and we thank the millions of Californians who stood with us. We are proud of our grassroots movement, our 10,000 hardworking volunteers, and the diverse coalition of health, faith, labor and consumer groups that stood with us. We will keep fighting for consumer choice, fairness and transparency in our food system. And we will prevail.

To Victory!



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Front Groups Against Prop 37: Foes of Honest Labeling Pose as Fake Cops and Phony Democrats to Trick Voters

democrats.pngFor Immediate Release: November 5, 2012

Voter guides from obviously fake front groups posing as cops, literacy groups, green groups and Democrats are making a last-ditch attempt to try to sway voters against Proposition 37.   

Pamela Prindle from Albany was alarmed when she received a slate mailer over the weekend from a group she thought was the Democratic Party, advising her to vote against the GMO labeling initiative.  “I was so upset, I called the Democratic Party and they said their official position is endorsing Proposition 37,” Prindle said.

Then she realized the mailer -- which features photos of Presidents Roosevelt, Truman and Kennedy -- was from a group called the Democratic Voter’s Choice which has a notorious reputation for deception. “People are going to get this in the mail three days before the election and they’re not going to take the time to check into it like I did,” Prindle said.

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FBI Contacts Right to Know Campaign -- Details

November 4, 2012, California Right to Know Campaign

On Nov. 2, the California Right to Know campaign held a press conference about the deceptive activities of our opponents, during which we explained that the FBI had been in contact with our team to discuss a formal complaint filed with the U.S. Department of Justice two weeks ago. Here are the facts and the timeline of events:

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Consumer Groups Document $45 Million Deception to Confuse Voters about Prop 37; US DOJ Refers Complaint to FDA about Alleged Fraudulent Use of Seal

For Immediate Release: November 2, 2012

Leading consumer groups today revealed a long list of documented deceptions by the No on 37 Campaign, including blatantly misrepresenting the positions of leading science, professional, academic organizations and government agencies. They also explained to reporters at a press conference that an agent from the FBI Sacramento field office contacted Yes on Proposition 37 legal representative Joe Sandler yesterday to follow up on a formal complaint about the potentially criminal use of the FDA’s name, official seal and authority by opponents of Prop 37.

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Documented Deceptions of No on 37 Campaign

For Release: November 2, 2012

Today leading consumer groups revealed a long list of documented deceptions of the No on 37 Campaign, including blatant misrepresentation of the positions of leading science, professional, academic organizations and government agencies as documented below. This pattern of fraud tells the true story about how far the world's largest pesticide and junk food companies are willing to go to keep American consumers from having a choice about genetically engineered foods. Opponents of Prop 37 have been caught red handed:

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Marissa Mayer, Jim Breyer: Support Labeling Walmart’s Insecticide Sweet Corn and Prop 37

For Immediate Release: October 31, 2012

Sunnyvale, CA – More than 50 people rallied in front of Yahoo! headquarters in Sunnyvale, California yesterday to call on Marissa Mayer and Jim Breyer, both Silicon Valley-based members of Walmart’s Board of Directors, to support Proposition 37 and to ensure that Walmart respects consumers’ right to know about genetically engineered foods.    

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Statement on New Pepperdine Poll: Yes on 37 People's Movement is In to Win

For Immediate Release: October 30, 2012

Oakland -- A new Pepperdine poll taken mostly before Yes on Proposition 37 ads began running last Friday shows that the initiative to label genetically engineered foods has fallen behind in the polls for the first time. The online poll, taken from October 21-28, shows the opposition at 50.5% and support for Prop 37 at 39.1%.

"The Pepperdine poll was taken after three weeks of deceptive opposition ads that went unanswered and before the Yes on 37 message got on the air. The world’s largest pesticide and junk food companies have been spending a million dollars a day carpet bombing California with lies to confuse voters about a simple labeling law. Now our ads are up and many voters are hearing our message for the first time – that Prop 37 is a simple labeling law that gives us the right to know what’s in our food, at no cost to consumers,” said Stacy Malkan, spokesperson for the Yes on 37 campaign.

“On the Yes side, support is rushing in from all sides. We have a strong ground game with 10,000 volunteers out on the streets, we have a powerful ad, money is coming in the door and we have one of the most successful online organizing campaigns ever seen. We expect these will have a big effect during the last week in the campaign.”

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Faith Groups Urge Yes Vote on Proposition 37

For Immediate Release: October 29, 2012

Oakland -- Religious and faith-based groups across California, including the Presbyterian Church, United Methodist Church, Dignity Health and California Council of Churches, are urging people to vote Yes on Proposition 37, the California ballot measure to label genetically engineered food.

Genetically engineered foods, also called GMOs, are fundamentally altered in a lab at the genetic level to combine the DNA of different species in ways that can't occur in nature. 

"In some circles, GMO means 'God Moves Over,'" wrote Dana Hull in the San Jose Mercury News. Genetically engineered foods clash with various religious beliefs ranging from keeping kosher, to maintaining a healthy food supply, to protecting God’s creations.


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Yes on 37 Launches Major TV Ad Buy with Positive Message: Food is Love

After 25 days of blistering attacks, Prop 37 still leads polls

For Immediate Release: Thursday, October 26, 2012

Oakland – After withstanding 25 days of deceptive attack ads that have gone unanswered, the Yes on 37 California Right to Know Campaign today launched a seven-figure television ad buy with a positive message that tells the true story of Proposition 37, which would be the first law in the nation to require widespread labeling of genetically engineered food.

“It’s all very simple: Food is a sacred part of our lives. We absolutely have a right to know if our food comes from nature, or if it was genetically engineered in a lab by companies like Monsanto and Dow,” said Stacy Malkan, media director of Yes on Proposition 37 California Right to Know campaign.

See our new Food is Love ad here:



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Prop 37 Still Ahead Despite Pesticide Firms’ Attack Ads, LA Times Poll Finds

For Immediate Release: Thursday, October 25, 2012

Oakland -- Proposition 37 is leading likely California voters by 44%-42%, according to a Los Angeles Times poll released today. If approved, the ballot initiative would require labeling of genetically engineered food in the state of California.
Since Oct. 1, supporters of Prop 37 have withstood nearly $1 million per day of negative deceptive advertising from the pesticide and junk food industries. The opposition ads are "mostly untrue" according to a San Jose Mercury News fact check. 

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