Proposition 37 is not a referendum on whether or not genetically engineered foods are safe. It's about our right to know what it’s in our food.
“The question of whether to label genetically engineered (GE) foods, as Proposition 37 would require, is not about science. Prop 37 is about people having the right to know what's in their food and how it was produced. It's about making competition in a free market - the hallmark of capitalism - more transparent," wrote Dr. Belinda Martineau, a molecular geneticist who was principal scientist at Calgene, Inc. when they introduced the first genetically engineered food, the “Flavr Savr” tomato, in 1994. The tomato was labeled and was initially so popular that one store had to limit customers to two tomatoes per day -- proving that transparency can be a good thing all around.
Yet no genetically engineered product has been labeled in the United States since then. And today, Monsanto and the other major pesticide and junk food companies are spending $45 million to defeat a citizen's initiative for our right to labels. Why? It’s pretty simple: They believe their optimal business model depends upon secrecy and a lack of transparency. They don’t want to provide consumers a choice.
Our friends at Food and Water Watch have sponsored an entertaining and powerful new Yes on 37 video, featuring Danny DeVito, Bill Maher, Dave Matthews, Jillian Michaels, Kristen Bauer van Straten, Emily Deschanel, Kaitlin Olson, Glenn Howerton, John Cho, and KaDee Strickland poking fun at the ludicrous arguments against our right to know what's in our food.
We're excited to have them join millions of Californians in demanding the right to know what's in our food, even if our "puny little heads would explode."
Please enjoy, share and DONATE to help us get the truth out to California voters!
Paid for by Yes on 37 For Your Right to Know if Your Food Has Been Genetically Engineered. Supported by Consumer Advocates, Makers of Organic Products and California Farmers. Major funding by Mercola.com Health Resources LLC and the Organic Consumers Fund. FPPC ID No. 1342851. 5940 College Ave., Suite F, Oakland, CA 94618 213-784-5656